As 2025 unfolds, commodity markets remain unpredictable. This article revisits the forecasts from Kwayga and Expana’s Commodity Playbook webinar, offering an up-to-date look at cocoa, coffee, and sugar trends — and what supermarket buyers should do now to navigate pricing, supply risks, and shifting global dynamics.

While the EU-UK trade agreement offers short-term relief for food supply chains, it leaves unresolved regulatory gaps and growing compliance complexity. Operational inefficiencies also continue to challenge supermarket leaders. As divergence deepens and implementation delays persist, traditional sourcing approaches are no longer enough.

This article explores why supermarket executives must look beyond political agreements and invest in AI-powered sourcing tools to gain agility, visibility, and resilience in an increasingly unpredictable trade environment.